
How is personalization (names, roles, QR codes) handled efficiently in large-scale Indian corporate t-shirt printing?
Data Collection and Standardization
- Employee names, roles, and QR code data are gathered in spreadsheet format.
- Data is cleaned and standardized to maintain consistent formatting.
- Columns are aligned with design placeholders for automation tools.
- Unique IDs or filenames are mapped to each individual’s record.
- Mismatched or duplicate entries are flagged before production.
Template-Based Variable Printing
- A master T-shirt design template is created with designated variable fields.
- Fields like name, role, and QR code are dynamically linked using data merge.
- Design software with batch personalization capability is used for layout automation.
- Variable content is positioned consistently across sizes and colors.
- Previews are generated for verification before final output.
Digital Printing and Heat Transfer Methods
- Direct-to-Garment (DTG) printing allows high-speed, individual-level customization.
- Heat transfer vinyl or digital transfers are used for personalized zones.
- QR codes are printed with high resolution to ensure scanability.
- Layouts are adjusted to prevent distortion across garment sizes.
- Techniques are chosen based on fabric type and design complexity.
Production Sequencing and Sorting
- Each personalized print is tagged with a unique identifier or label.
- Garments are printed and sorted in the sequence of the data file.
- Packaging includes individual name tags or QR scans for dispatch tracking.
- Bulk delivery is organized by department, team, or location if required.
- Quality checks are performed for alignment, text accuracy, and QR function.
Time and Cost Optimization
- Batch processing software reduces manual design time significantly.
- Bulk printing contracts negotiate setup and run-time efficiencies.
- Clear timelines are set for design lock, data freeze, and delivery.
- Reusable templates minimize future costs for recurring events.
- Pre-approved samples help reduce back-and-forth during production.